Welcome
We have over 30 years of experience developing innovative cosmetics formulation for the most prestigious brand in the world. We know what works. And ‘ we also know that without proper guidance and expertise, new product development can be painful and expensive. When you work with us, we are your partner and are here to help you every step of the way to make your dream a reality!
It's our goal to support you to make the entire product development and launch process a pleasure!
If you are about to start a cosmetic line from scratch, read these suggestions carefully!
Before you contact us, you should:
1). Know your product!
You have a clear vision for the product you want to develop. This means, you’ve identified benchmarks for your product’s appearance and performance characteristic including color, texture, appearance, scent, absorption, etc. Keep in mind that natural ingredients perform differently than synthetic ingredients, and organic essential oils do not smell the same as synthetic fragrance.
2). Find your Colors!
If you are looking to create truly natural color cosmetics your ingredient options to provide the color in the formula are limited iron oxide or are vegetable pigments. “Fruit pigments” sound good but don’t have the variety, vibrancy or color payoff everyone expects from a color cosmetics. they could work well in some skin care formulas but are generally not ideal for color cosmetics is used alone.
3). Identify your Ingredient List!
All our raw materials are Gluten Free, a large percentage are Certified Natural, Vegan, Organic, Halal, COSMO, or some other important certification for the world of natural cosmetics. If an ingredient exists in its organic version, we have it Certified Organic. It is very important that we know, before starting any development, what ingredients you want or do not want in your formula.
Look for information about the ingredients you want to have in your Ingredient List, and we can help clarify all your doubts.
4). Choose your Packaging!
Have you already chosen your packaging? Will your product have unit carton? will it have labels? Will it have a safety seal? The correct choice of packaging is as important as the product that will go inside. The success of your product also has to do with the packaging you choose! A perfect formula in the wrong packaging is a recipe for disaster. Keep in mind that the choice of packaging takes the same or more time than the approval of the formula, do not leave it for later!
5). Identify your price point!
Do a market analysis. Study your competitors. Consider all of the costs involved in producing and launching your product. Decide the ideal price point for your product.
Translation results
Do you think you're ready?
I AM READY TO LAUNCH!
Do you need more support? We’ve got you covered!
There is definitely a learning curve if you’ve never launched a cosmetic line! If you struggled to answer the above questions, no worries! We have an excellent courser called BEAUTY BRAND ACADEMY: How to Launch This 9-weeks course gives you everything you need to know to launch your beauty brand and prepare you to proceed with us. The course would take you on the right path to launch a cosmetics line a real plan and strategy reducing all possible points of failure.